CAN EMERGING DESTINATIONS REDRAW THE TOURISM MAP?

The discussion highlights the transformative potential of emerging destinations in the tourism industry. Aviation plays a crucial role in connecting these destinations, with post-pandemic growth driven by a demand for unique experiences. Saudi Arabia's significant investment in tourism is part of its diversification strategy, aiming to increase tourism's contribution to GDP. The conversation emphasizes the importance of human interaction in tourism, with a focus on creating authentic experiences. Emerging destinations face challenges like infrastructure and risk, but they also offer immense opportunities for economic growth. The discussion underscores the need for strategic government involvement and private sector empowerment to develop tourism.