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HOW IS RIYADH AIR SHAPING THE FUTURE OF TRAVEL DIGITALLY?

30 Oct 2024

Riyadh Air is revolutionizing the aviation industry by integrating digital solutions to enhance the travel experience. The airline introduces a unique shopping cart concept, allowing travelers to book flights and manage itineraries collectively, similar to sharing a link. This approach enables hyper-personalization, offering tailored experiences based on previous bookings and travel groups. Riyadh Air aims to be a digital native, aligning with modern digital platforms like Amazon and Uber, and is focused on providing a seamless, integrated booking experience. The airline's vision is to create a digitally-led business that enables travel, distinguishing itself from conventional airlines. By leveraging state-of-the-art technology, Riyadh Air offers a streamlined reservation process that includes flights, accommodations, and events in one booking.

Moderator: Richard Attias
Speakers: Tony Douglas

FII8 LAB1 - Riyadh - TECHNOLOGY - INDUSTRY - Digital Innovation - Aviation Industry - Travel Experience - Hyper-Personalization - Strategic Partnerships

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